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How Small Business Coaching Can Help You
Running a small business is no walk in the park. You juggle a million tasks, wear every hat, and still wonder if you’re doing it right....
Craig Cooper
Sep 30, 20254 min read


Enhance Your Success with Business Coaching
Running a business is no walk in the park. You juggle a million tasks, put out fires, and try to keep your head above water. Sound familiar? What if I told you there’s a way to step back from the chaos and actually grow your business without burning out? That’s where effective coaching strategies come in. Business coaching isn’t just a buzzword, it’s a game-changer. Let’s dive into how you can harness this power to boost your success.
Craig Cooper
Sep 18, 20254 min read


Ordinary is Invisible
The internet has become the great equalizer for every entrepreneur. Now if a person has a great business idea, there is nothing preventing the promotion. We can create and sell e-books, eps (electric albums), items, crafts, anything online. As a matter of fact, there are about
Craig Cooper
Aug 28, 20243 min read


Django Unchained: Haters Gonna Hate
Some conversations (political, professional, et al) leave me with the craving for a good movie. Well that or a pint of ice cream. But since I am on behavior modification – we all know diets don’t work – I lean towards the movie. Well I recently rewatched Django Unchained and where the movie was funny, and jarring and poignant, it was very pithy because I could so see the sales professional in it. Let me explain.
Craig Cooper
Aug 22, 20242 min read


The Gift of Gab DOES NOT make a good Sales Professional
The pandemic was a world shaping event. Yes that sounds like something plagiarized from Captain Obvious, but I'm speaking about how we do...
Craig Cooper
Aug 16, 20243 min read


Stay Calm and Keep it Real-W
Integrated Revenue Management Strategy
Craig Cooper
Aug 9, 20243 min read


Comparison is the Thief of Joy...So Enjoy the Moment
So as a child the concept of mindfulness was not developed in my life survival toolbox. There was plenty of accountability, resilience, creativity, critical thinking and standing on business. But being present in the moment....less so much. But this skill actually has proven to be very instrumental to my sales success. And these are the areas where it applied best.
Craig Cooper
Aug 2, 20242 min read


AI Will Not Replace Us....So Says Willy Loman
It is amazing how the truth can be hidden by the newest bit of technology. Don't fall for the okey doke! People still buy from people they know like and trust. The buyer relies on a person to connect the benefits of the product, solution or service to their particular circumstance. AI can provide the broad stroke responses, but it will also provide the exact same responses for your competitor's solution. If it is giving the same answers, it is reducing your value to that of a
Craig Cooper
Jul 26, 20242 min read


Your Revenue Game is based on Your Command of Physics
By now you know that I am a bit #random but stay with me it will make sense in a moment. Over the years I have been part of many sales organizations with many sales managers and the one thing that they all were concerned about was how we were performing against goal. It makes sense. If management is measuring their success against how well the sales team hits the sales targets, then absolutely....show me the money. But what is the psychological effect on the reps?
Craig Cooper
Jul 19, 20243 min read


It's All a Game...So Play to Win!
The great business philosopher Big Worm once said, "are you playing with my money is like playing with my emotions". Or something like that. The message in the business parable was still sound: business is serious, do not play. Well that is partially true.
Craig Cooper
Jul 11, 20243 min read


Time is Our Only Non Renewable Resource...Carpe Diem
It is the beginning of the month. Our sales leaders have had the obligatory meeting where they celebrate last months wins while simultaneously saying, "what have you done for me lately". And somewhere in the distance you can almost hear a starter pistol being fired and someone announcing...and they're off.
Craig Cooper
Jul 5, 20243 min read


Its the End of the Month...Don't "Try" to Grab the Feather!
The end of the month makes me feel like Bill Murray in Groundhog Day. It feels the same every month. Or maybe it just sounds the same every month, because our sales managers always give us that end of the month push so we can hit our numbers. I was usually sandbagging (holding on to a couple
Craig Cooper
Jun 25, 20242 min read


Sam I am was a T1000
Once more I may be dating myself, but take the ride with me, it will make sense in a moment. For most of us Dr. Seuss was an early introduction to the love of reading (with his bright colors and nonsensical language). But hidden in some of his books were messages that were to follow us throughout our adult lives.
Craig Cooper
Jun 5, 20242 min read
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